Who We Are

Own Your Skin

Indian-born and Connecticut and New York-raised, Natasha Das’ diverse and global background lead her to develop a deep and sincere appreciation for cultures around the world. After having worked on Wall Street for nearly half-a-decade, Natasha decided to pursue her lifelong dream of becoming a fashion entrepreneur and launched Danarys New York, a luxury womenswear label which encourages women to realize their unique power and to take on the world from a position of strength and fearlessness. 

Danarys New York, made its debut during New York Fashion Week in Fall 2021, and has rapidly gained a loyal following consisting of celebrities and fashion-forward urbanites. In a short time period, Danarys New York has also drawn the attention of celebrities, celebrity stylists, and fashion editors from around the world.  The luxury occasion wear collection is both eye-catching and daring yet also embodies modern grace and sophistication.

Danarys New York came to life from Natasha’s desire to create clothing that displays strength and fierceness along with timeless elegance. Natasha draws inspiration for her clothing from her diverse background and each of her pieces combine the timeless beauty of British Raj, the elegance of New England and the edginess of New York City.